The only way to increase profits sustainably over time is through more leads or opportunities.
What are opportunities and why are they so valuable?
Few of us are in a truly transactional business. Life is changing and often competitive and rarely happens in simple straight lines.
In this connected always on world, being good just isn’t enough if you don’t have the opportunities.
An opportunity can result in one lead or thousands.
An opportunity can result in new product, partnership or pivot that changes everything for the better.
An opportunity can turn into a pipeline.
An opportunity can give you an unfair advantage.
An opportunity can lead to profits today .. and into the future.
An opportunity can lead to more opportunities.
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